iDeas Studio

iDeas Studio

The Deas behind iDeas Creative

iDeas Creative is led by David Deas, an award-winning Senior Copywriter and brand storyteller with deep experience creating campaigns for some of the world’s most recognized brands.

From New York City agencies to national and regional clients, David has helped shape work for General Motors, Denny’s, United Way, Courvoisier, the U.S. Army, Seagram Americas, Royal Caribbean International and more. His work spans brand platforms, campaign concepts, taglines, broadcast, digital, direct mail, websites, video scripts, out-of-home, social content and sales materials.

For Royal Caribbean International, David authored the global tagline “Destination Wow,” helping give the brand a bold, ownable expression of its larger promise. It reflects the way he approaches every assignment: by looking beyond the product, platform or medium to find the story that makes people care. Across industries, his work is built on the same discipline: listen closely, uncover the human truth, and turn it into copy that clarifies, connects and sells.

At iDeas Creative, a brand is more than a buzzword, a PowerPoint deck and endless debate over the latest digital toy. It’s about stories. Stories about your product. Your customer. And creative ways to blend them together to engage and entertain. From “awww” to awe-inspiring to awestruck, my goal is to differentiate your story so that you can develop an authentic conversation with your customer. 

And conversations begin by engaging iDeas.

AGENCIES & COMPANIES I'VE WORKED WITH:

  • Grey Global Group

  • Walton Isaacson

  • GlobalWorks

  • Footsteps Group

  • Zimmerman 

  • Republica Havas

  • Chisholm-Mingo Group

  • Pfizer 

  • Hoechst Marion Roussel Pharmaceuticals

  • NYC Dept of Health

  • NYU School of Dentistry

  • Royal Caribbean International

  • Zumba Fitness

  • United Way

    + more

 

BRANDS I'VE WORKED ON:

  • Visit Lauderdale

  • Destination Panama City

  • Visit Flagler

  • Pensacola International Airport

  • Daytona International Airport

  • ChristianaCare

  • GMC Envoy

  • Royal Caribbean

  • U.S. Army

  • U.S. Postal Service

  • Optimum Online 

  • Crown Royal

  • Courvoisier

  • Anheuser-Busch

  • Bud Light

  • Bacardi Silver

  • King Cobra Malt Liquor

  • Hurricane Malt Liquor

  • Tanqueray Gin

  • United Way of Miami-Dade

  • Denny’s Restaurants

  • Firehouse Subs

  • Grace Foods

  • BankUnited

  • Gillette ProGlide Razors

  • Virginia State University

  • NYU School of Dentistry

    + more

 

Services

Creative Strategy Brand Positioning
Facebook Ads LinkedIn Ads Instagram Ads Website Copy

Landing Pages

Social Media Email Campaigns Print Direct Mail Out-of-Home Brochures
Radio Scripts
TV/Video Scripts
Sales Sheets
Product Naming
Packaging Copy

Brand Attributes
Taglines Press Releases Advertorials Multicultural Tone and Voice
B2B and B2C